Research Spotlight #2

“Communicating Corporate Social Responsibility on Social Media: Strategies, Stakeholders, and Public Engagement on Corporate Facebook” By Moonhee Cho, Lauren D. Furey, and Tiffany Mohr Business and Professional Communication Quarterly 2017, Vol. (80) 52-69 Research Questions How often do corporations communicate corporate social responsibility (CSR) issues on Facebook? Which CSR communication strategy — informing or interacting … Read more

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